~ I wrote this post on behalf of Tortle and will receive a product in exchange for sharing this information. My opinions are strictly my own! ~
I’m sure you’ve seen it or maybe even experienced it in your own family— plagiocephaly, also known as flat head syndrome.
This condition (the flattening of baby’s skull) and torticollis (unbalanced neck muscles) effects one out of every two babies. Now THAT is a lot!
Awareness has increased since 1992, the year when new parents were first encouraged to place their sleeping babies on their backs to combat SIDS (sudden infant death syndrome). While SIDS has decreased by 50%, there has been an increase in the number of babies developing flat head syndrome.
“By incorporating some simple repositioning strategies, parents can help prevent the development of plagiocephaly” says Dr. Jane Scott, Pediatrician, Board Certified Neonatologist.
Here are a few strategies share by Dr. Scott:
Correct Positioning is imperative; we suggest you reposition your baby’s head every 2-3 hours during your waking hours. Encourage the infant to turn their head in the opposite direction from the preferred side.
In addition, try the following:
Dr. Scott whose specialty is pediatrics and neonatology is recognized as an expert in the areas of Plagiocephaly and Torticollis. In her nearly 30 years as a practicing physician Dr. Scott has counseled and educated parents to help prevent as well as treat the many problems associated with Flathead Syndrome.
In 2012 she introduced Tortle, an FDA-cleared patented Class 1 medical device which provides parents a cost effective and simple solution to prevent the Syndrome in babies 0-6 months of age. The Tortle, a lightweight knit beanie promotes proper head and neck movement, which is essential for appropriate development.
The Tortle is a lightweight knit beanie that helps prevent and treat Flathead Syndrome. Tortle works by gently deflecting a baby’s head from side to side when they are sitting or lying on the back of their head.
The “tail” of the Tortle can be positioned on either side to keep baby’s head from flattening out.
More than a million babies each year will be diagnosed with Flathead Syndrome in the USA alone. This number has increased over 600% since 1992, and affects nearly 48% of all babies 0-6 months old. This is largely a consequence of the combination of lifestyle changes in families and because babies now sleep on their backs. If not corrected in early infancy, expensive and unpleasant treatment options can sometimes follow.
Luckily, prevention is a better option, not to mention a cheaper one and that’s why thankfully we now have Tortle.
You can now find Tortle at Target.com. Target.com carries three Tortle designs; Blue Elephant, Pink Flowers and Solid White. The Tortle beanies are available in medium and large sizes at a suggested retail price of $19.99.
~ All opinions expressed in this review are my own and not influenced in any way by the company. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider. Please refer to this site’s Disclaimer for more information. I did not receive financial compensation for my post but did receive the product(s) mentioned above free of charge from the manufacturer or PR Agency and was under no obligation to write a positive review. ~
1 Winner will be chosen at random at the end of the entry period 02/13/14 from all valid entries. Prize consists of one Tortle Baby Beanie (color of your choice) provided by Tortle.
~~ REMINDER: all tweets and Facebook posts must be spread out at least ONE HOUR (60 minutes) apart or they will not count as valid entries. See our blog Giveaway Rules for more info! ~~
Giveaway is open to residents of the United States, ages 18+. Only one winner per shipping address and prize will not be shipped to any other address but the winners!
© 2014, Dee @ Bella Savvy. All rights reserved.