Just after making the choice to become a mom, you start focusing on the many things that are going to change.

Not only during pregnancy but after giving birth — your body, clothing size, even home decor and a whole lot more.

But one thing that doesn’t have to change is your bras. Yes, your bras!

There’s honestly nothing you can do about your soon-to-be expanding waistline but you CAN start and end with the same style of bra — thanks to a company called Leading Lady.

Back when I had my first child (in the 90’s), clothing manufacturers were still creating, in my opinion, very unattractive apparel for pregnant women. But as you fast forward to today, manufacturers have gotten away from the typical “get ups” that spell out “I’m pregnant!” (as if people couldn’t tell) and focused more on style.

Leading Lady, one of the country’s most successful intimate apparel manufacturers, has been in business since 1939 and they know their stuff! You may be surprised to find that this family-owned business was started by a man named Frank Farino, but he’s taken ladies intimates to a whole new level with his quality lingerie for mothers-to-be, new moms, and even full figured women.

No longer do expecting moms have to resort to old, unattractive boulder holders. Because Leading Lady offers a wide selection of quality, stylish bra’s and cami’s, that not only feel great, but look just as sexy as pre-pregnancy bras so you can wear them throughout your pregnancy without switching over. Imagine the money you’ll save by sticking with just one bra or style!

I was recently given the opportunity to check out a Leading Lady nursing bra (that I passed on to my “new mom” niece Jamie). She just gave birth to a beautiful, tiny 5 pound little girl, Lily, and chose to breastfeed so I wanted to allow her the chance to test a quality bra during this time. She chose the Zig-Zag Weave Front Closure Leisure Bra in leopard print.


  • Nylon/Spandex for a soft, comfortable fit
  • Full coverage
  • Front closure for ease in dressing
  • Designed to fit a range of three cup sizes
  • Latex free

When the new bra showed up I was very impressed with the quality materials. It was SO extremely soft! It’s very lightweight, and pliable — not stiff at all.

There’s no under wire to jab you in the ribs, and the front-closure (hook-style) gives this bra a sexier appearance when worn. It’s not your typical pull-down flap that nursing bras typically have.

When Jamie first put the bra on she was in awe of how it felt. She was instantly in love with it. She stated it felt really good and comfortable — much better than her old bra! This one stretches and doesn’t bind at all. And after a short period she nearly forgot she had it on. I would say that is a HUGE plus! I’m actually a little jealous because my bras are definitely NOT that comfortable. hahaa!

The Zig-Zag bra comes with “tank top” styled straps rather than adjustable straps (which may be unliked by some women) but Jamie really loves the styling. It actually gives her a custom fit as though it were made just for her.

Because this bra is SO pliable, Jamie can easily manage it during a feeding. She unfastens the front, folds the cup over and it stays put. There’s no struggle to keep it out of the way so little Lily can feed. Fussy, hungry babies don’t want to wait for a bra to be adjusted. All breastfeeding moms know that! hehee.

As with any bra, it’s recommended that you hand wash the Zig-Zag bra and line dry it so it holds it’s natural shape — as this one has done. It’s made of 87% Nylon, and 13% Spandex for maximum comfort, and can definitely stretch and grow with you during pregnancy!

The Zig-Zag Weave bra comes in 6 attractive colors/patterns — beige, black, leopard, periwinkle, rosewood, and white — in a wide range of sizes.


The Zig-Zag Weave Front Closure Nursing Bra retails for $24.00 and can be purchased directly at www.leadinglady.com.

If you’re in the market for a quality bra that will take you all the way through your pregnancy and beyond, I highly recommend you check out Leading Lady. Their intimates are comfortably functional, remarkably affordable, stylish, and easy-to-wear.

~ All opinions expressed in this review are my own and not influenced in any way by the company.  Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider. Please refer to this site’s Disclaimer for more information. I did not receive financial compensation for my post but did receive the product(s) mentioned above free of charge from the manufacturer or PR Agency and was under no obligation to write a positive review.  ~

Win It!!!

1 Winner will be chosen at random at the end of the entry period 05/30/12. Prize is the Bra of YOUR choice from Leading Lady (provided in the form of a promotional code to be used on the Leading Lady website — includes free shipping).

To enter, 1st complete the mandatory entry by leaving a comment in the comment box below on this blog (not in the rafflecopter widget) telling me which Leading Lady bra or cami you might choose if you won. Then enter as normal using rafflecopter.

Also, you MUST follow our blog in order to enter!

** Please do not tell us you are following if you are not. We do verify the information. Thanks! **

~~ REMINDER:  all tweets and Facebook posts must be spread out at least ONE HOUR (60 minutes) apart or they will not count as valid entries. See our blog Giveaway Rules for more info! ~~

a Rafflecopter giveaway

© 2012, BellaSavvy. All rights reserved.


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